The implementation of the “Social Entrepreneurship in Tourism - An Innovative Voluntourism Product” project began on September 17th, 2020. Lead by Ventula Travel Ltd., the project is supported by partners: Association “MI” - Split, Aspira College - Split and the Association of Croatian Travel Agencies.
The total value of the project is 220.127.116.11 HRK and the grant is provided in part by the European Social Fund (85%) and in part by the Croatian government (15%). The duration of the project is 18 months.
The project is set to develop a sustainable tourism product, encourage the development of sustainable practices and contribute to improving the cooperation between for-profit, public and non-profit sectors in developing new vacation and travel concepts and increasing the employability of young, unemployed, highly educated people in a predominantly traditional region abundant in natural attractions and preserved surroundings.
Projects such as this one give us the opportunity to strengthen previous partnerships – such is the case with UHPA and the Association “MI” – Split, who executed the first voluntourism project of its type back in 2016 in a cross-border cooperation between Croatia and Montenegro. By combining the experience and knowledge of the private, public and civil sectors, it is possible to create and develop innovations that support (social) entrepreneurs, associations and other stakeholders with similar values.
Voluntourism as such gives us the opportunity to make the most of the potential carried by our culture and tradition to help Croatia as a destination escape mass tourism by offering guests something more than just a typical vacation, equally relaxing, but educational, uplifting and memorable.
The project is co-financed by the European Union through the European Social Fund.
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